The Annual Campaign
Infinite worked with Texas Wesleyan to produce the 6th annual iteration of it's "Smaller. Smarter." campaign. We helped develop a substantial group of lines to be used mainly in billboards and on TV spots. This was a real challenge in creating a group of lines that would speak to all the unique benefits of the university while still maintaining their sharp and quick witted style.
My goal with the semi-annual Alumni Magazine involved the visual organization of their outreach, news, and awareness efforts.